Branding is the process of creating a unique and consistent identity for a product or company. It involves developing a name, logo, and other visual elements that help to differentiate the product from others on the market and create an emotional connection with consumers.
A branding template is a tool that helps to present the branding strategy and materials in a clear and cohesive way to internal stakeholders. It typically includes details about the brand's vision, values, target audience, messaging, and design elements, as well as information about how the brand will be promoted and communicated.
The branding template can be used as a reference guide for marketing and branding efforts and helps to ensure that all materials and messaging align with the overall brand strategy.