Trumid Pitch Deck

Series B+
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<h2>Cover</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/b4ae2262-5a28-4e50-613a-e866ad410000/public" alt="Cover slide screenshot"> <br> <p> The cover slide sets the tone with its simple and straightforward design. It effectively combines visuals and text to make a clear introduction to Trumid's pitch deck. The logo stands out nicely against the dark background, reinforcing brand presence from the get-go. The addition of the tagline, "A New Frontier for Corporate Bond and Credit Default Swap Trading," succinctly encapsulates the company's mission. This direct approach ensures that viewers immediately understand what Trumid is about, which is crucial in grabbing attention and fostering interest right away. However, the slide could benefit from incorporating more visual elements. While the minimalist design helps maintain focus on the brand and message, a subtle visual flair, such as a background pattern or a hint of color contrast, might make the slide more engaging without overwhelming it. Overall, the design does a great job of balancing clarity and brand identity but could explore additional subtle elements to enhance visual interest.</p> <br> <hr> <h2>Problem/Business Opportunity</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/8164aa81-3085-42a6-50eb-4ab52a08b800/public" alt="Problem/Business Opportunity slide screenshot"> <br> <p> This slide does a great job of highlighting the problem Trumid aims to address. With a clear title like "Dysfunctional Credit Market," it's immediately evident that the slide is about a significant industry issue. The text effectively outlines the challenges, such as bottlenecks and liquidity concerns, that arise from a shrinking dealer inventory despite a growing market size. By providing statistics and specific issues, this slide sets up the narrative for why a new solution is needed in the bond trading market. On the visual side, the included chart nicely complements the text by showing trends over time, allowing viewers to grasp the historical context of the market dysfunction. However, the slide could benefit from a bit more pizzazz. The information is comprehensive, but a few additional visuals or icons might make the content pop more and break up the text. The branding element at the bottom is a nice touch, subtly reinforcing the professional look. Overall, the slide communicates the core problem well but could use a sprinkle of creativity to engage viewers more dynamically.</p> <br> <hr> <h2>Solution</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/c6b55fd2-ad32-4bec-f188-55e104872600/public" alt="Solution slide screenshot"> <br> <p> This slide nails it with a straightforward and powerful message: "REAL LIQUIDITY." It sets the stage for discussing Trumid's solution to the issues laid out previously. The minimalist design, featuring a grid over a cityscape, effectively symbolizes the financial network and infrastructure, subtly suggesting the potential for connectivity and real flow of capital. The simplicity here is key, drawing attention directly to the core theme without any distractions. Nonetheless, while the clean aesthetic works well, incorporating more visual elements or information could enhance engagement. Perhaps a brief sentence or icon illustrating the solution would help to introduce the upcoming discussion. The branding at the bottom is subtle but reminds viewers of Trumid’s professional presence. Overall, the slide does a commendable job in keeping it simple and effective but could consider additional elements to make the message even more compelling.</p> <br> <hr> <h2>Solution</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/c284a435-d3f4-4737-79f3-8922bc6f9d00/public" alt="Solution slide screenshot"> <br> <p> This slide clearly outlines Trumid's solution, presenting a concise description of their electronic trading platform. The text is straightforward and effectively communicates the core features and regulatory approvals, like FINRA and SEC, that add credibility to the platform. Mentioning the innovative “all-to-all” marketplace captures the essence of the solution, emphasizing its capability to connect diverse market participants seamlessly. This clarity is crucial for engaging investors by quickly conveying how Trumid addresses specific issues in bond trading. However, the slide could benefit from more visual enhancement. While the text is clear, the lack of visuals might make it less engaging. Simple graphics or icons next to each point could illustrate ideas more dynamically. Additionally, though the branding is subtly placed at the bottom, incorporating it more prominently could reinforce the company's identity throughout the presentation. Overall, the slide does well in detailing the solution, but adding visual elements would make it more lively and memorable.</p> <br> <hr> <h2>Team</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/28577b09-21e4-48d8-00f5-ba08064e8c00/public" alt="Team slide screenshot"> <br> <p> This slide sets the stage for showcasing the expertise behind Trumid with the bold statement "ESSENTIAL EXPERIENCE." It uses a striking background image that hints at the financial industry, which aligns well with the team's role in delivering value. The simple grid overlay adds a touch of sophistication, hinting at structure and strategy. This clean and focused style paves the way for introducing the team without clutter, ensuring the essential message isn't lost. However, while the minimalist approach is visually appealing, the slide could benefit from a few more elements to hint at what’s to come. Some additional visuals or icons could break up the space and make the slide feel more inviting. Including a touch of branding, such as a logo, would reinforce Trumid's identity and maintain consistency across the presentation. Overall, the slide does a solid job in keeping the message clear and impactful but could use a bit more visual interest to enhance engagement.</p> <br> <hr> <h2>Team</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/d195c32f-a5af-4966-b85e-af2753e38800/public" alt="Team slide screenshot"> <br> <p> This slide effectively shines a spotlight on the depth of experience that Trumid brings to the table. By stating that Trumid is "designed by market experts for market experts," it establishes credibility and trust with the audience. The content is clear and focuses on how their industry experience provides strategic advantages, which is crucial for potential investors to see. It's straightforward, emphasizing the value of experienced leadership in driving change and innovation in credit markets. However, the slide could benefit from some visual enhancements to make it more engaging. A few graphics or icons illustrating the key points might make the content more dynamic and memorable. While simplicity is valued, a bit more visual interest could help hold the audience's attention. The branding is modestly present, keeping the focus on the message but could be accentuated slightly to reinforce the brand identity. Overall, it’s a well-structured slide that could be taken up a notch with a few small design tweaks.</p> <br> <hr> <h2>Team</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/2f100abd-35e4-4a61-78e2-f26f79c0b000/public" alt="Team slide screenshot"> <br> <p> This slide is a solid introduction to the key players behind Trumid, effectively balancing visuals and text. Featuring professional photos alongside concise bios, each team member’s experience and role are highlighted, which adds credibility. Seeing these faces gives a personal touch and builds trust, showing that seasoned experts are steering the ship. The inclusion of past roles and years of experience emphasizes the team’s depth in trading and finance, reinforcing confidence in their capability to execute Trumid’s vision. However, the slide does feel a bit crowded. With multiple sections of text along with photos, it might benefit from a bit more breathing room to make it easier on the eyes. Additional visual elements, such as icons or color contrasts, could help break up the text further and make it more engaging. While the company’s branding is present, it's subtle; a more prominent brand touchpoint might enhance overall cohesion. Overall, despite minor tweaks needed for layout optimization, the slide successfully communicates the strength and expertise of Trumid's team.</p> <br> <hr> <h2>Why Us</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/192f325e-1c53-493e-e899-fb112a5ba800/public" alt="Why Us slide screenshot"> <br> <p> This slide makes a powerful, straightforward statement with the phrase "DEEP RELATIONSHIPS." It gives a sense of Trumid’s strong connections within the industry, which can often be the deciding factor for investors and partners. The minimalist design, featuring a grid overlay against an institutional building backdrop, suggests stability and a networked approach—an appropriate metaphor for relationships. This visual choice helps viewers intuitively grasp the underlying message without words. However, while the simplicity is admirable, the slide might miss an opportunity to visually engage the audience more. Adding a subtle visual cue or icon related to networking could drive home the message further. Additionally, a touch more branding might keep the focus on Trumid as the main actor behind these relationships. Overall, this slide succeeds in communicating its core message directly and effectively, but a little extra visual flair could make it even more memorable.</p> <br> <hr> <h2>Features</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/a6226c27-f8e0-431c-fa2d-91c58dfe9e00/public" alt="Features slide screenshot"> <br> <p> This slide presents the theme of "OPEN ACCESS" in a minimalistic and straightforward manner. The simplicity is quite effective in emphasizing Trumid's commitment to accessibility in the trading realm. The backdrop of digital patterns subtly hints at technological advancement, reinforcing the idea of open and modern systems. This choice keeps the audience focused on the main point without any clutter, making the message clear and compelling. However, it might feel a bit too minimalistic. Introducing some visual elements or bullet points to briefly elaborate on what "Open Access" entails could enhance comprehension. More explicit branding elements would also keep the focus on Trumid’s identity and strengthen its recognition. While the simplicity is applauded, a balance with more informative visuals could provide a clearer picture of what this feature means in practice, making the slide not only visually appealing but also informative.</p> <br> <hr> <h2>Features</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/4dabe848-ee27-4567-5332-5e50d5772600/public" alt="Features slide screenshot"> <br> <p> This slide focuses neatly on three key features that make Trumid's platform special: Session-Based Trading, Anonymity, and Efficient Execution. It gets straight to the point, explaining how these features enhance liquidity in the market. The structured layout with numbered sections helps break down complex concepts, making it digestible even for those not deeply versed in the topic. This approach is great for maintaining clarity and keeping the audience engaged through clear and concise blocks of information. However, the slide could use a little extra visual enhancement. While the text is informative, a few simple icons or visuals could help illustrate these features more vividly. The minimalist design lacks immediate visual hooks that can make the content memorable at first glance. Additionally, incorporating more branding elements could further anchor the slide to Trumid’s identity. Though the content is solid and to the point, a bit more visual flair could make the presentation even stronger and more engaging for the audience.</p> <br> <hr> <h2>Why Us</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/b6cb33a1-629d-45bb-dd25-543ee1b3b100/public" alt="Why Us slide screenshot"> <br> <p> This slide makes a compelling case for why Trumid stands out, emphasizing the importance of "Relationships Matter." By stating that the team has 150 years of combined experience, it highlights a deep understanding of client needs and market dynamics. This communicates reliability and expertise, which are crucial in the financial sector. The text is straightforward, making the complex nature of the relationships easy to grasp quickly. However, the slide could be more engaging with some additional visual elements. Including icons or graphics to represent key points could help break up the text and make it visually appealing. While the message is clear, the absence of distinct visuals might make it less memorable. Additionally, more prominent branding would keep Trumid top-of-mind as viewers navigate through the deck. Despite these areas for improvement, the slide effectively communicates its core message about the team's strength and market position.</p> <br> <hr> <h2>How does it work?</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/e2072ed1-efb7-4f4a-0bc2-7fa52336e800/public" alt="How does it work? slide screenshot"> <br> <p> This slide effectively breaks down the concept of "Swarms" into digestible segments, making it super straightforward. The step-by-step explanation of the 8-minute trading sessions, along with details about the “light human touch” in setting up trades, helps demystify what might otherwise seem complex. The focus on data privacy and separation of teams adds an extra layer of reassurance about security, which is always a plus. Visually, however, the slide could use a bit more balance. While the screenshot of the platform adds visual interest and context, integrating a few more icons or illustrative elements would help make the information pop. The text-heavy design can feel a little dense, potentially overwhelming for some viewers. On the plus side, the branding is prominently featured, reinforcing Trumid’s identity. Overall, while the slide excels in clarity and detail, a touch more visual creativity could enhance its engagement factor.</p> <br> <hr> <h2>Features</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/27ff8ef4-b2de-4c72-9ba8-03f071b70900/public" alt="Features slide screenshot"> <br> <p> This slide does a great job of outlining the different types of Swarms that Trumid offers: Sectoral, Topical, and Priority Axe. Each type is explained clearly, providing a glimpse into their unique purposes—whether it's focusing on industry-specific securities or addressing less liquid securities. The easy-to-understand layout ensures that even those unfamiliar with these concepts can grasp how these Swarm Types function within the trading environment. The inclusion of the visual schedule is a nice touch, providing a concrete example of how the Swarms are organized throughout the day. However, the slide could elevate its appeal with additional visual elements or graphics to complement and break up the text-heavy content. While the branding is subtly present, reinforcing Trumid’s identity a bit more might ensure that these innovative features are distinctly associated with the company. All in all, the slide communicates its intended message effectively, but a bit more creativity could make it even more engaging.</p> <br> <hr> <h2>How does it work?</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/81b99c78-7538-4489-c2f0-2c58be4ffb00/public" alt="How does it work? slide screenshot"> <br> <p> This slide is informative and straightforward, breaking down the swarm process into three distinct phases: First Order, Active, and TruMid Phase. It's handy for helping the viewer understand the flow and function of the trading platform. The text clearly explains each phase's role, which makes it easier to grasp how these components work together to create a smooth trading experience. On the downside, the text-heavy format can feel a bit overwhelming, especially without substantial visual breaks. While the included platform screenshot adds context, incorporating more graphics or icons could help divide and highlight key points more efficiently. The branding is present, tying the content back to Trumid, but the slide could benefit from a more dynamic arrangement, perhaps with infographics or diagrams to balance the text and maintain viewer engagement. Overall, it's a solid explanation of the concept but could use a visual upgrade for more engaging storytelling.</p> <br> <hr> <h2>Business Model</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/d480698b-cc82-433d-8850-3d980fc57500/public" alt="Business Model slide screenshot"> <br> <p> This slide does a great job of presenting Trumid's pricing model in a straightforward way. Highlighting "No subscription fees" immediately makes the platform appealing to potential users, as it underscores accessibility and transparency. The breakdown of how Trumid earns through markup/markdown on transactions is clear and straightforward, with the given example clarifying how pricing works in practice. This openness can build trust and help potential clients understand what they're getting into. However, the slide could benefit from a bit more visual appeal to break up the text-heavy format. While the information is crucial, using graphs, icons, or visuals could enhance understanding and retention. Including a graphic showing the flow of a transaction might give a clearer picture of the markups in action. Although branding is present, incorporating more visual elements related to Trumid's identity could strengthen the overall cohesion of the presentation. Overall, it’s an informative slide that effectively communicates essential details but could be more engaging visually.</p> <br> <hr> <h2>How does it work?</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/4b78d467-5f37-49f6-e033-6fc39dcdbe00/public" alt="How does it work? slide screenshot"> <br> <p> This slide presents the process of trade settlement and clearing in a clear and structured way. The visual flowchart effectively illustrates the journey from trade report to settlement, highlighting key participants like buyers, sellers, and clearing firms. This diagram helps break down a complex process into easy-to-understand steps, which is great for keeping the audience engaged and informed. On the flip side, the slide feels a bit text-heavy, which can be overwhelming at first glance. Although the flowchart is a valuable addition, the text could be organized more concisely to maintain clarity and impact. Additionally, while the branding is subtly integrated, a more prominent Trumid logo or brand colors could reinforce the company’s identity. Overall, the slide conveys the necessary information efficiently but could benefit from a little more balance between text and visuals for a truly compelling presentation.</p> <br> <hr> <h2>Solution</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/1070bb47-7e29-4899-b41d-d54e56685400/public" alt="Solution slide screenshot"> <br> <p> This slide effectively outlines Trumid’s role in transforming the credit market landscape. The text highlights the crucial need for change due to the current model's inability to meet liquidity demands, making the case for Trumid's open access platform. By emphasizing "deep relationships" and "structural independence," the slide underlines Trumid’s unique market position and its ability to facilitate a level playing field. Such clear articulation helps convey the value proposition in a straightforward manner. However, the slide might come across as text-heavy, lacking visual elements to break up the information and capture viewers’ attention. Incorporating some graphics or icons could help to underscore key points and make the overall messaging more engaging. While the content is solid and persuasive, enhancing it with visuals that connect to Trumid's brand identity could reinforce the narrative and make it memorable. Overall, the slide clearly communicates the solution but could benefit from a more visually dynamic approach to keep the audience engaged.</p> <br> <hr> <h2>Product Screenshots/Demo</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/db48629c-c83d-49c7-076f-4ea7a0827100/public" alt="Product Screenshots/Demo slide screenshot"> <br> <p> This slide is succinct and to the point, directing viewers to a demo video with a clear link and password. It simplifies accessing the demo, ensuring that anyone interested in Trumid's platform can easily find more in-depth content. The straightforward layout avoids any unnecessary clutter, focusing solely on guiding the user towards a richer multimedia experience. That said, the slide could benefit from including a few visuals or a teaser screenshot from the demo to give a taste of what to expect. Branding elements or a brief caption might also enhance engagement by providing a visual connection to Trumid's identity. While the minimalist approach has its advantages, adding a touch of graphics could make this slide more captivating and visually appealing. Overall, the direction is clear, but incorporating more visual cues could improve audience interest and anticipation for the video.</p> <br> <hr> <h2>Cover</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/8a9880a3-df92-461f-88c1-0fac06c2ef00/public" alt="Cover slide screenshot"> <br> <p> This cover slide is designed with simplicity and effectiveness in mind. Centered around the TRUMID logo and tagline, it sets a clear and professional tone for the presentation. The tagline "A New Frontier for Corporate Bond and Credit Default Swap Trading" gives an immediate insight into the company's focus, letting the audience know exactly what to expect. This straightforward approach is beneficial, as it quickly conveys the core message without unnecessary embellishments. However, the slide leans heavily on minimalism, which may sometimes feel too sparse. Adding subtle visual elements related to finance or trading could add depth and interest without cluttering the space. The branding is present and clear, but reinforcing it with visual cues might make a stronger impact. This slide efficiently introduces Trumid’s proposition, but a bit more creativity in design could enhance engagement from the outset.</p> <br> <hr> <h2>Other</h2> <br> <img src="https://imagedelivery.net/9intrh8-kd7PGClXJhlmKw/7deffc6f-74f8-459f-be6d-ef1a5c10bc00/public" alt="Other slide screenshot"> <br> <p> This slide, with its bold orange background and simple phrase "BE THERE," serves as a strong closing or call-to-action. Its simplicity is its strength, drawing attention instantly and leaving a memorable impression. The vibrant color captures the viewer's attention, while the directive text encourages involvement and engagement. It's a straightforward approach that can effectively conclude a presentation on a high note, urging the audience to take the next step. On the flip side, while simplicity is effective, the slide could feel a bit too minimal without any additional visual or textual context. Incorporating a small logo or an element that ties back to the Trumid brand could reinforce brand recognition, providing a stronger sense of identity. Additionally, a bit more information or imagery about what "being there" entails might strengthen the message and clarify the desired action. The slide succeeds in making a strong statement, but a touch more context could make the message even more impactful and clear.</p> <br> <hr>
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